toraana
A bride's mehndi-adorned hands with engagement and wedding rings, layered bangles, and a gold necklace pendant
Built for planners, couples, and everyone in between

Everyone planning your wedding, finally in one place.

Toraana holds every wedding detail, so nothing gets missed. The planner, the couple, and the family always know what’s going on.

See what it doesGet invited
The problem

Wedding planning runs on guesswork right now.

For couples

  • Instagram search is unstructured and ad-driven, so you're scrolling, not shortlisting.
  • No way to tell if a vendor is actually good, or just paying to be seen.
  • No easy way to filter by real budget, city, and style all at once.

For planners

  • Every client's details live across a dozen spreadsheets and chat threads.
  • No single view of what needs to happen next, or for which client.
  • Vendor booking order depends on your own experience, with no way to hand it off if you're unavailable.
  • Every new client starts from scratch: the same intake questions, the same setup, every time.
A mandap decorated with marigold and rose petal rangoli, brass lamps, and hanging floral strings
Already live

While we build the rest, come explore what we've already found.

Knowing a city well means knowing which lawns hold up in a Bangalore monsoon, which photographers catch the real moment and not just the pose, which caterers get the sambar right for a hundred-plus guest list. That's the part we started with, long before any matching software, and it's ready for you to wander through.

How it works

One system, two sides of the same wedding.

For couples

  1. 1

    Describe your wedding

    Tell us your city, budget, and taste, in your own words.

  2. 2

    Get a curated shortlist

    Get a curated shortlist built for you, not an endless scroll.

  3. 3

    Compare with confidence

    Compare verified vendors side by side, without the guesswork.

  4. 4

    Keep it all in one place

    Track budget, bookings, and decisions in one place, easy to hand off if you bring a planner on board.

For planners

  1. 1

    Onboard in minutes

    Onboard a new client with one guided questionnaire.

  2. 2

    Priorities, instantly

    Their budget, priorities, and shortlist populate instantly.

  3. 3

    Run the whole timeline

    Track every booking, payment, and deadline in one dashboard.

  4. 4

    Always know what's next

    See exactly what needs to happen next, for every client.

Why Toraana

Built to feel like a trusted friend, not another app to manage.

Current, not stale.

Listings stay fresh because vendors are checked on a real cadence, not uploaded once and left to rot.

Curated, not crowdsourced.

Every vendor earns a place on Toraana through real criteria, not popularity or who showed up first. The shortlist you see is the shortlist we'd give a friend.

Understands vague taste.

Describe your taste in your own words, like “earthy, not too flashy,” and let the AI understand it. No filter dropdown ever will.

You handle the humans. We handle the rest.

Vendor negotiations, family dynamics, day-of decisions: that's what actually needs a planner. Toraana takes tracking, timelines, and repetitive admin off your plate so that's where your time goes.

Built for how Indian weddings actually run.

Multi-day, multi-event, multi-family logistics as the default, not a bolted-on afterthought to a generic Western planning tool.

A system behind your expertise.

Every client gets the same structured backbone, so nothing depends on catching a detail at 2am, and your judgment stays free for the calls that need it.

What's coming

Early access means you shape what we build next.

Built to keep up

Everything you're tracking today, in one place that actually keeps up with you.

A steady hand when it counts

Practical guidance for the moments that usually need a call to someone who's done this before.

Shaped around you

Recommendations and plans that fit your wedding, or your client roster, not a generic template.

Why trust us

Every vendor here is curated, not just listed.

Starting in Bangalore

We're going deep in one city before going wide, so every vendor we list has actually been checked, not just aggregated from somewhere else.

Every vendor, curated

Every vendor on Toraana meets a real standard before they're listed. This isn't an open free-for-all directory, and it isn't aggregated or auto-imported from somewhere else.

Our story

A planner wasn't the missing piece. A system was.

I planned my own wedding almost entirely on my own.

And even with a wonderful planner beside me, I found myself carrying so much of it in my head: which vendor was waiting for a reply, what had been promised three weeks ago, who needed to send what, and why we had made certain decisions in the first place.

There were spreadsheets, WhatsApp groups, voice notes, invoices, quotes, screenshots, and endless little follow-ups. None of it was really lost. It was just everywhere.

And I realized the planner wasn't the problem. What was missing was one place where all those conversations, decisions, details, and deadlines could actually make sense together.

Because the hardest part of planning a wedding isn't the task list. It's the invisible mental load behind it. The remembering. The connecting of dots. The constant "wait, did we...?" And the feeling that if you stop paying attention for a moment, something important might slip through the cracks.

That's what I wanted to fix. Not the people. Not the planners. Not the beautiful chaos of a wedding. Just the way everything was held together.

So I built Toraana, a place where your wedding can finally have a home for all of it: the decisions, the details, the people, the conversations, and everything that needs to happen next.

Because you shouldn't have to keep your entire wedding in your head to make sure it all comes together.

I know. I've been there.

With a lot of love,

Shefali

The founder, dressed for her wedding, glancing at her phone in a quiet moment while a bridesmaid adjusts her dupatta
Questions

The honest answers

Currently by invitation

Let’s hold the details together.

We’re bringing on a small group of planners and couples before opening more widely.